client: NBC focus: Broadcast Graphics
NBC’s Spartan: Ultimate Team Challenge is a team competition show based on the Spartan Race obstacle course challenges. King Penguin designed the broadcast package for season two of the competition show, creating a modern day Spartan aesthetic to enhance the viewing experience. We took inspiration from the original Spartan Race branding and the gritty nature of ancient battle armor,
and also incorporated the industrial look of the set design. We created dynamic wipes, lower thirds, and tournament brackets that all aligned with the show’s style. In addition to the more than 200 elements delivered for the series, we adapted the logo to be printed on the giant slip wall featured in the competition.